Alarming News Corp Ownership Statistics Supporting Diversity Media Investigation

Just three companies run nearly the entire Australian media landscape, according to a new media ownership report that highlights how heavily the country’s journalism is controlled by News Corp.

As the Federal Senate convenes its final hearing on the Media Diversity Inquiry, with former Prime Minister Malcolm Turnbull reigning on Monday, it was revealed that News Corp has nearly 60% of the metro and metro market. national written press.

The company also generates 40% of television revenue and is part of a profitable trio controlling 90% of metro radio licenses.

“Murdoch’s power to influence climate policy and derail climate action will be at the center of questions and evidence during the hearing,” said Senator and Greens inquiry chair Sarah Hanson- Young. The new daily.

On the eve of the Senate inquiry, a study by academics at the University of Sydney revealed how concentrated media ownership in Australia is.

“News Corp is the undisputed dominant player,” wrote associate professor of communications Benedetta Brevini and doctoral student Michael Ward.

“News Corp’s dominance in multimedia contexts is unprecedented in liberal democracies.”

The report, commissioned by activist group GetUp !, found News Corp has a 59% share in the metropolitan and national print media markets, as measured by readership.

The authors said that compared to just 25% in 1984.

Sarah Hanson-Young will chair the investigation. Photo: Getty

Nine Entertainment, which owns the old Fairfax newspapers, including the Sydney Morning Herald, has “a combined readership share of 23 percent,” the report details.

“News Corp’s dominance and media ownership of Nine extends beyond print to other media platforms,” the authors said.

“Only three companies – News Corp, Nine and Southern Cross Media (and their associated entities) – control nearly 90% of the lucrative metro radio licenses across the country.”

This is in addition to the 40 percent of total Australian TV revenue News Corp earns, including free-to-air and subscription revenue.

The authors note that it is “almost double that of Neuf”.

“This highly concentrated ownership of the media has had a corrosive impact on Australian democracy. It has skewed public debate, favoring the interests of the rich and powerful over the public good, ”write associate professor Brevini and M. Ward.

“This has been clearly demonstrated in national debates on climate change policy, where the scale of News Corp’s climate disinformation has hampered climate policy, encouraged negative feelings about climate action and actively involved a political corner in our public debate. ”

They claim that “this would not have been possible in a more diverse media landscape”.

The report and investigation come just days after Mr Turnbull blamed News Corp’s ‘thugs’ for losing a role in climate change with the NSW government.

He called the press organization “the absolute scourge of our democracy”.

Mr Turnbull recently joined another former Prime Minister Kevin Rudd in calling for a royal commission in organizing the media.

This petition was unsuccessful, but spurred the launch of the Senate inquiry into media diversity.

Dr. Michael E Mann, renowned professor of climate science at Pennsylvania State University, will participate in the Senate inquiry into the United States.

Also on the witness list, executives from Facebook Australia, WIN TV, Prime Media, Crykey editor Peter Fray and The new daily co-founder Bruce Guthrie.

“Since leaving politics, Malcolm Turnbull has been a harsh critic of the media. Tomorrow he will have the opportunity to testify about his own experience with the Murdoch press during his tenure as Prime Minister, ”said Senator Hanson-Young.

Malcolm Turnbull accused News Corp’s “bullies” of losing his job. Photo: AAP

She added that Facebook and the government’s news media bargaining code would also feature in her questioning.

“Facebook benefits from promoting and sharing fake news. The tech giant will be asked what it is doing to ensure that public service journalism and credible news are valued above fake news and hate speech, ”said Senator Hanson-Young.

“I’m going to ask Facebook why they still haven’t signed a deal with media companies under the government’s new media bargaining code.”

Associate Professor Brevini’s report called for the Australian Communications and Media Authority to be empowered with more ‘teeth’ to regulate media companies, including reintroducing ownership caps in concentrated markets, and the power to demand specific information about the property.

“Australia is in a media emergency and immediate action must be taken to safeguard our democracy,” she said.

“Unparalleled levels of media focus have allowed the powerful few to accumulate excessive political power, with an unparalleled ability to set the public agenda.

“This alarming level of media concentration is compounded by a systemic lack of transparency and public accountability.”

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